Inflation, cost pressure, and margin erosion make price increases unavoidable for most companies. Yet most organizations approach price increases ad-hoc: flat percentages, late communication, and reactive discounting once customers push back.
Sales feels uncomfortable communicating increases. Finance sees leakage through exceptions. Management lacks transparency on what has been achieved — and what is still at risk. As a result, price increases often deliver far less than planned, even though the market conditions would allow more.
A structured, value-led price increase approach turns an uncomfortable necessity into a controlled margin lever, with measurable impact within months.
Download this customer case to understand how our approach is executed and how it could be included into your sales quotation process.
Learn more about how to plan a segmented Price Increase that increased your Pricing upside and reduces your Churn reaction at the same time.
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